Resources
Learn through our collection of whitepapers, infographics, videos, webinars, and more
Turning Location Data into Value-Exchange Experiences
Best Practices and Strategies
In this eBook on location technology and marketing, we share tips and strategies that brands can use to create outstanding customer experiences while making the most out of the different location permissions, including:
- Easy to understand explanations of location technology and permissions
- Real world examples of how brands utilize location data and permissions to inspire loyalty and engagement
- Tips on how to encourage app users to opt-in to location data sharing
Location Data
The definitive guide
Learn how location technology works, the valuable data it generates, and where is can be applied.
Mobile Viewability
Visual breakdown
A complex problem explained simply. Understand what “viewability” means and how to solve for it here.
What is Location 2.0?
Understanding physical world data
Learn how to harness the power of always-on location data for your mobile marketing and advertising campaigns.