Redefining Retail: How Location Data Removes Friction from Shopper Experiences

Gimbal partnered with Retail TouchPoints to explore how retailers can use location technology not just to enhance their marketing, but also to enable frictionless operations and sales.

Moderator: Debbie Hauss, Retail TouchPoints
Presenter: Matt Russo, CMO, Gimbal

Key areas of focus include:

  • Meet customers’ demands for convenience in a rapidly changing environment
  • Provide seamless mobile app ordering and BOPIS / Curbside pickup experiences
  • Create cost savings through operational efficiencies
  • Power insights to enhance omnichannel marketing strategies

Watch On-Demand