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Mastering Omnichannel Retail Media

Mastering Omnichannel Retail Media

As retail media continues to evolve, brands and retailers must embrace an omnichannel strategy to stay competitive. In this deep dive from eMarketer's Commerce Media Summit, Walmart Connect Mexico and Infillion explore how first-party data, in-store and off-site media, and advanced measurement capabilities are shaping the future of retail advertising. You'll gain actionable strategies and insider insights to help brands build meaningful connections, optimize performance, and drive measurable impact.