
How AI Can Be an Asset, Not a Threat, to Creative Work
Let’s look at a basic tactic that brands can employ to check themselves on their AI ethics, and get some
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How to Master Interactive Ad Creative: Quizzes
Quizzes aren’t the only way to engage users and drive them down-funnel for ads. It’s just that the quiz format
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How to Master Interactive Ad Creative: Games
Ads-as-games can be incredibly powerful when done correctly. While they can be fun, under the playful surface is a delicate
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Lessons in Attention from Home Depot’s Giant Skeleton
Skelly, the giant skeleton gets the right kind of hard-to-capture attention, and Home Depot backs that attention up with a
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At the Crossroads: Investing in Purpose-Driven or Minority-Owned Media
When it comes to investing in purpose-driven or minority-owned media, the industry is at a crossroads. Brands and agencies have
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The Importance of Improving Autistic Representation in Media and Advertising
#AutismOutLoud is a collaborative initiative launched by Mindshare, Getty Images, and autistic friendship and dating app Hiki, with the mission
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The Power of Community Engagement: Lessons from Cannes Lions Festival 2023
The relationship between a company’s brand and the community is just that, a relationship. Companies provide the communities with products
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The Lead Off: Women’s Rise to Power in Advertising, Media, and Marketing
Infillion's Inclusion Cafe hosted a conversation on women in leadership where panelists shared their different journeys on her way upwards.
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Leading with Insights for LGBTQ+ Representation with GLAAD and Getty
In partnership with GLAAD and Getty Images, Inclusion Cafe hosted a discussion on the advancement of LGBTQ+ representation in media
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