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The 5 Biggest Trends at POSSIBLE 2024

The Infillion team weighs in on the most-talked-about trends we saw on the ground in Miami at POSSIBLE 2024.

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  • Advertising
  • Infillion Events

Here’s What the Infillion Team Will Be Up to at POSSIBLE

Infillion is proud to be joining POSSIBLE as a partner of this exciting conference and we’d love for you to join us at the Innovation Stage, POSSIBLE’s hub for all things entrepreneurial and disruptive.

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  • About Infillion
  • Advertising
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14 Infillion Campaigns Honored in 2024 IAC Awards

Infillion is pleased to announce that we’ve yet again taken home top honors in the IAC Awards, winning 28 awards for 14 campaigns.

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  • Advertising
  • Experiences
  • Out-Of-Home Media

Why “Sports Tourists” Are a Hot New Target for Marketers

Sports tourism is a thing. And brands should be taking action. But how?

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  • Advertising
  • Experiences
  • Out-Of-Home Media

Meet “The New Sports Fan” in Infillion’s Latest Research

In “The New Sports Fan” we asked sports fans to let us know what they’re following, how they’re following it, and how brands can best integrate into the fan experience.

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  • Industry Trends
  • Thought Leadership

Disability, Inclusion, and Bringing Your Whole Self to Work

At Advertising Club of New York's annual women's masterclass event leaders from Infillion, Accenture Song, Mindshare, Getty Images and VML discussed how companies can be more inclusive towards people with disabilities.

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  • Industry Trends
  • Marketing
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Why AI Is This Year’s Ad Industry Buzzword (Again)

We asked David Berkowitz, who runs the AI Marketers Guild, about trends versus meaningful industry change, innovative brand uses for AI, and more. Here are his answers.

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  • Advertising
  • Industry Trends
  • Thought Leadership

Ads Can Stress People Out, Especially Around the Holidays. Here’s How Brands Can Change That.

58% of consumers say the onslaught of holiday marketing stresses them out. Here's how brands and advertisers can alleviate consumer stress, rather than elevate it with their holiday ads.

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  • Advertising
  • Thought Leadership

How “Staying Human” Will Give the Ad Industry a Better Future

A panel hosted by Infillion at Advertising Week New York, titled “The Road Map To Media’s Connected Future,” took on the topic of the future of ad industry. The panel concluded that humanity needs to be the focus for an AI-obsessed advertising industry.

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News & Insights

  • Smarter Targeting, Greater Value: Advancing Efficiency with Segment Optimization June 3, 2025
  • Waiting All Year For Fall Sports? Here’s How Infillion Can Help Your Ads Win May 29, 2025
  • MediaMath Outperformed the Competition—and Earned a Strategic Partnership May 27, 2025
  • Looking For A Successor To Xandr? MediaMath Is Engineered For What’s Next May 22, 2025
  • Smarter Segmentation, Stronger Returns: How Walmart Connect Mexico Is Driving Retail Media Performance May 21, 2025
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