Adding the Personal Touch: Our Findings for CTV Personalization
In a recent IPSOS report, we share the latest data on personalization in a privacy-first future.
AJ Park
How Better Mobile Experiences Are Reshaping eCommerce
Leaders from Infillion and Airship shone a light on the state of mobile app engagement and growth, and how better mobile experiences and expectations are reshaping eCommerce and marketing. Here are some key takeaways from our conversation.
Infillion Appoints Margaret Chu as CFO
Newest Hire Strengthens Infillion's Leadership Team as Company Continues to Rapidly Grow Its Business
Infillion, a Full-Service Media Solutions Provider to Agencies and Brands, Appears on the Inc. 5000 for the 6th Time
Infillion Continues to Rank on Inc. 5000 as the Company Advances the Integration of Advertising, Marketing, and Customer Experience through Value Exchange Applications to Captivate Customers
Infillion Announces New Study on The Evolution of Media In A Streaming Dominated World, Created in Partnership with Market Research Provider Ipsos
The study, revealing that 67% of consumers prefer ad-supported streaming options to ad-free ones, defies conventional thinking about traditional TV advertising models and uncovers the demand for more relevant and personalized advertising.
Cannes Panel Recap: Media and Marketing’s Connected Future on the Road to Brand Success and Optimizing Consumers’ Time, Attention and Privacy
We gathered the industry’s market-makers at Cannes Lions to answer this question: What will media look like in the consumer-driven future?
Cannes Panel Recap: Shaping the Metaverse with Diversity and Inclusion at its Heart
The shaping of this virtually immersive new world of code is not only being molded technically, it’s being defined as the next cultural awakening. Infillion invited diversity champions who are shaping the future of media and tech in Web3 to discuss their vision and hopes for this brave new world.
Future State: Navigating the Consumer Experience In a 3.0 Future
This article was originally published on Campaign. For marketers and brands, the metaverse presents many exciting opportunities for creative and consumer experiences as we start to move beyond Web 1.0 and 2.0 to 3.0. To do that, brands need to start thinking differently about building these experiences and how they can help power the consumer […]
Cannes Panel Recap: Creativity in Streaming and Why Interactivity Is the Future
Here’s what leaders from Innovid, PepsiCo, Vizio Ads and Xandr had to say about the future of engagement and creative advertising in our Cannes Lions 2022 panel, "Creativity in Streaming and Why Interactivity Is the Future."