Fox Auto Case Study Challenge


A major restaurant group was looking to drive online reservations across a number of their restaurant brands.


Target the primary audience(s) across all their devices and refine those audience segments via the Cross-Device Identity Index to reach those most likely to engage and convert.

Geo-target consumers and expand reach to a national scale via retargeting tactics to capitalize on those that exhibited past interest in the advertised restaurants.

Products Used:

Fox Auto Case Study - Solution


By implementing a cross-device solution and through constant optimizations, the campaign outperformed the client’s CPA goal by 35%.

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