How can publishers take advantage of this new AVOD trend and ensure it lasts? Innovid and Infillion were joined by leaders from Fox, TelevisaUnivision, Havas Media Group and IAB to address this question on streaming ads.
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At Cannes Lions, Infillion invited the leaders from the AList to talk about how to support and amplify Black voices; promote authentic, Black-owned content; and invest more in Black creators.
Cannes Lions is celebrating its 70th year, and as usual there’s the promise of exciting new developments. It’s also a good time to keep in mind some clear-eyed marketing fundamentals that are even more enduring than this annual gathering.
The Infillion team is thrilled to be returning to Cannes Lions with so many of the partners and collaborators that inspire us every day. Learn about our partners and upcoming events in this sneak peek blog post.
Cannes Panel Recap: Media and Marketing’s Connected Future on the Road to Brand Success and Optimizing Consumers’ Time, Attention and Privacy
We gathered the industry’s market-makers at Cannes Lions to answer this question: What will media look like in the consumer-driven future?
This article was originally published on Campaign. For marketers and brands, the metaverse presents many exciting opportunities for creative and consumer experiences as we start to move beyond Web 1.0 and 2.0 to 3.0. To do that, brands need to start thinking differently about building these experiences and how they can help power the consumer […]
Cannes Lions Powered by Gimbal Beacons for 3rd Year. Welcome to the Connected-Event Experience Gimbal has been behind the scenes at Cannes Lions Festival for the past 2 years, and 2016 is no different. With the ever increasing use of beacons for events and festivals, Gimbal has been helping lead event tech innovation with various […]