Understanding Video Ad Networks: Where to Focus Your Attention
Here’s how publishers can reach their target audiences with the right video ad networks.
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Where Creative & Tech Meet Scale: Charting the Course for “CTV 2.0″
What’s the next set of priorities for CTV advertising? At Cannes Lions, Infillion president Christa Carone and Beachfront CEO Chris Maccaro took on this subject in a conversation moderated by Conor McKenna, partner at LUMA Partners.
A New Era for Streaming Ads: How Publishers Are Upgrading Their AVOD Game, with Innovid
How can publishers take advantage of this new AVOD trend and ensure it lasts? Innovid and Infillion were joined by leaders from Fox, TelevisaUnivision, Havas Media Group and IAB to address this question on streaming ads.
Infillion, Innovid Partner to Scale Reach and Streamline Workflow for Interactive CTV Ads
CTV publishers using Innovid's platform now have seamless access to Infillion's award-winning value exchange ads.
Brands are on Board with CTV Advertising. What About Consumers?
Viewers aren’t choosing lower-priced subscription services because they want to see more advertising.
Hello. Do I Have Your Attention?
Discover the factors that impact attention metrics and where advertisers should lean in.
Adding the Personal Touch: Our Findings for CTV Personalization
In a recent IPSOS report, we share the latest data on personalization in a privacy-first future.
INFOGRAPHIC: A Look at How Much Time We Saved Consumers in 2022
Consumers spend a lot of time seeing ads, but in 2022 Infillion ads saves viewers 2.1 million hours. Here's what else would take 2.1 million hours...
TV Commerce: 3 Ways to Make Shopping Click for Consumers
What will it take for shoppable TV to be a more valuable part of the marketing mix for brands — and a viable medium for consumers who want to shop as new shows and seasons drop? Here are three things marketers can do now.