The 5R Strategy to Getting Your Business Back on Track
Liz Weinsten
Gimbal Launches Location Data Privacy App
Location technology company places privacy controls back into the hands of consumers # # # For Immediate Release PR Contact: Alexa Kiel, Gimbal | (800) 882-5216 ext. 523 | marketing [at] gimbal [dot] com LOS ANGELES, Jan. 9, 2020 – Gimbal announced today the launch of LocationChoices, a mobile app that gives consumers increased control over their […]
The Rise of Pop-Up Shops
Physical stores are a sprouting trend for digitally native direct-to-consumer brands Leading retailers of all industries and sizes are continuing to seek innovative ways to bring exceptional consumer experiences to their customers in the midst of ever-evolving market competition. For direct-to-consumer (D2C) brands native to online environments, the most recent trend has been branching out […]
4 Marketing Strategies to Help You Gear Up for the Holiday Season
Drive sales with these trending holiday strategies for 2019. The holiday season is the one time of the year when consumers plan to spend more than they do during any other spending event annually. This season is also gearing up to be a big one with PwC’s Trendsetter Barometer finding leading economic indicators reflecting “steady […]
Location Data Is Trending For a Good Reason
Make more of an impact than ever before with the help of physical-world insights Consumer trends can be quite the paradox. They’re often hard to nail down, amorphous in nature, and can rapidly change at any moment in time. However, trends also provide us with valuable insight into the direction of where something is headed […]
How Small Businesses Can Use Location Data to Fuel Decisions
Providing SMBs with the tools they need to maximize local marketing initiatives A recent survey conducted by RIS News and IHL Group found that 58% of retailers in North America were planning on investing in proximity or location-based marketing in 2019.* This is an interesting statistic considering the use of location technology in the past has […]
10 Use Cases for Location Technology
Test, measure, and optimize your marketing strategy with location data Did you know that a whopping 75% of retailers within the United States have already implemented location technology into their marketing strategies? The result, according to a recent Proximity Directory report, has been an average 9% increase in profits and an astounding 175% ROI. How […]
