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Smarter Targeting, Greater Value: Advancing Efficiency with Segment Optimization
  • MediaMath
  • Programmatic
  • Technology

Smarter Targeting, Greater Value: Advancing Efficiency with Segment Optimization

In an era in which every impression is scrutinized and every dollar demands accountability, precision isn’t optional – it’s essential. That’s why at Infillion we are continually evolving the MediaMath platform to support what matters most to advertisers: Maximizing performance without unnecessary spend.

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From Automation to Autonomy: How Agentic AI Is Rewriting the Rules of Adtech
  • Advertising
  • AI

From Automation to Autonomy: How Agentic AI Is Rewriting the Rules of Adtech

What if your media platform could not only follow instructions, but actually understand intent, reason through nuance, and take autonomous action – all without sacrificing brand safety or human oversight?

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How MediaMath Empowers Smarter Buying To Combat Programmatic Ad Waste
  • MediaMath
  • Technology

How MediaMath Empowers Smarter Buying To Combat Programmatic Ad Waste

With the programmatic advertising landscape evolving rapidly, ensuring media quality has never been more critical.

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Arrival, Infillion’s Cutting-Edge Foot Traffic Measurement, Comes To MediaMath
  • Arrival
  • MediaMath

Arrival, Infillion’s Cutting-Edge Foot Traffic Measurement, Comes To MediaMath

At Infillion, we believe in the power of precise measurement to drive smarter advertising decisions. That’s why we’re excited to announce that Arrival, our industry-leading real-world foot traffic measurement solution, is now available on MediaMath.

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  • Infillion Brings Adelaide’s AU Metric to Interactive Video to Help Advertisers Move Beyond Passive Viewability June 18, 2025
  • How Digital Out-Of-Home Is Turning Up The Volume At Music Festivals June 16, 2025
  • The Incrementality Imperative: Why Retail Media’s Future Depends on Proving ROI June 10, 2025
  • Smarter Targeting, Greater Value: Advancing Efficiency with Segment Optimization June 3, 2025
  • Waiting All Year For Fall Sports? Here’s How Infillion Can Help Your Ads Win May 29, 2025
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