Hispanic Heritage Month in the United States runs from September 15 to October 15 each year. The half-month-to-half-month structure might seem peculiar, but the reason for this is that these dates overlap with the independence celebrations of a number of Hispanic countries (Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua, Mexico, and Chile).
The rise of GLP-1 medications (like Ozempic and Mounjaro) for weight loss has kicked off a modern wellness revolution – one so widespread that “everyone and their moms” seem to be talking about it. How can savvy marketers leverage these trends (using tools like Infillion’s ad network) to stay ahead?
In the not-too-distant future, the most important, most targeted, most discussed consumers will be Spanish-speakers that watch anime.
The NFL is one of the last great cultural stages where millions of fans come together in real time. But the way audiences experience the season — and the way brands need to show up — is evolving at record speed.
Discover proven Halloween marketing tactics for 2025. Use first-party data, contextual targeting, and immersive ad formats specifically designed to reach high-intent seasonal shoppers before they buy.
Discover how retail media networks (RMNs) can bridge brand and performance budgets with programmatic, full-funnel strategies.
See how Liquid I.V. turned baseball season into a full-funnel brand win — with an AR game, CTV retargeting, and a 40% lift in brand preference during the summer slowdown.
Based on in-depth findings from media buyers at leading agencies, our newest retail media research report captures a prominent media channel in motion: growing fast, full of potential, but still navigating critical growing pains.
When the World Cup lands in North America in 2026, it will bring the world’s biggest sporting event to the forefront of American media consumption.