The shaping of this virtually immersive new world of code is not only being molded technically, it’s being defined as the next cultural awakening. Infillion invited diversity champions who are shaping the future of media and tech in Web3 to discuss their vision and hopes for this brave new world.
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Here’s what leaders from Innovid, PepsiCo, Vizio Ads and Xandr had to say about the future of engagement and creative advertising in our Cannes Lions 2022 panel, "Creativity in Streaming and Why Interactivity Is the Future."