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How AI Is Leveling the Playing Field for Independent Agencies
We brought a group of ten independent agency leaders to Infillion HQ for a wide-ranging discussion about their pain points, challenges, and opportunities. Within minutes, one topic dominated: AI’s growing role in reshaping how agencies
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The Messy Reality of Customer Journeys: Why You Should Embrace the Chaos
We'll explore why you should embrace the messy reality of customer journeys in the post-omnichannel era and how to adapt
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Infillion, Innovid Partner to Scale Reach and Streamline Workflow for Interactive CTV Ads
CTV publishers using Innovid's platform now have seamless access to Infillion's award-winning value exchange ads.
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Meet TrueGiving, Infillion’s Nonprofit initiative
TrueGiving, Infillion's nonprofit arm, is dedicated to using Infillion's advertising expertise and resources in service of purpose-driven nonprofits and organizations.
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Celebrating the Power of Partnership at Cannes Lions
The Infillion team is thrilled to be returning to Cannes Lions with so many of the partners and collaborators that
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Creating Harmony in the Customer Journey: Touchpoints, Media Channels, and Devices
What's the difference between a marketing funnel and a customer journey? This blog post will delve into their similarities and
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Selling to the CFO: Making the Case for Marketing When Times Are Tough
Marketers who successfully demonstrate the value of marketing with their CFO and corporate finance team stand a good chance of
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Exploring the Marketing Funnel vs. Customer Journey
What's the difference between a marketing funnel and a customer journey? This blog post will delve into their similarities and
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Post-Omnichannel Marketing: An Introduction
What is a post-omnichannel customer journey? This modern approach adopts context and customer-forward strategies that take into account real-time behavior,
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What Makes TikTok Tick? With Its Future in Question, 5 Takeaways for Marketers
Infillion Media President Christa Carone shares five lessons marketers and agencies can learn from TikTok’s tricks and apply beyond its
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