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Independent Agencies Are Rewriting the DSP Rulebook
For more than a decade, programmatic buying relied on systems that delivered automation and scale, but offered limited visibility into how decisions were made. But those constraints are now harder for agencies to justify. Independent
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Maximizing Attention in the Age of “Constant Consideration”
Here are 5 strategies marketers can use to maximize attention in this new age of "constant consideration" in the customer
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How “Staying Human” Will Give the Ad Industry a Better Future
A panel hosted by Infillion at Advertising Week New York, titled “The Road Map To Media’s Connected Future,” took on
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Lessons on Inclusion and Accessibility at Advertising Week New York
During Advertising Week New York last week, Infillion CMO Laurel Rossi sat down with Dara Marshall, the Head of JPMorgan
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How Albertsons Media Collective Is Built for Rapid Industry Change
At Advertising Week New York, Infillion CMO Laurel Rossi sat down for a fireside chat with Michelle Weiskittel, senior director
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Lessons in Attention from Home Depot’s Giant Skeleton
Skelly, the giant skeleton gets the right kind of hard-to-capture attention, and Home Depot backs that attention up with a
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5 Surprising Facts About Attention and Advertising
Here are five facts that have hooked us lately on attention and advertising.
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Infillion Closes Deal to Acquire MediaMath
Company will add MediaMath to its portfolio of premium products and is planning to relaunch the platform in early 2024.
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Behind the Scenes with Infillion’s Groundbreaking AI Voice Tech
The story behind our AI-powered voice recognition tech with Amazon that made us the first company to ever bring voice
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Infillion Named To Inc. 5000 List For Seventh Consecutive Year
The advanced advertising company’s commitment to full-funnel solutions powered by real human attention has fueled its consistent growth.
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