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Infillion Launches Infillion Agent Connector™ – A New Way Of Managing AI-Controlled Buying That Runs On The First Agent-Native Composable Platform In Adtech.
Designed for agencies and brands adopting AI-operated buying, enabling any agent to control planning, bidding, and optimization through a single open execution layer
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Why AI Is This Year’s Ad Industry Buzzword (Again)
We asked David Berkowitz, who runs the AI Marketers Guild, about trends versus meaningful industry change, innovative brand uses for
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Infillion by the Numbers: See the Year’s Creative Stats
We're saying goodbye to an eventful 2023 by taking a look back on the numbers and trends we've seen across
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2024’s Streaming TV Trends: What Our Industry Can Expect in the Year Ahead
Streaming TV business model changes, shoppable ads, generative AI, and a stronger push for collaboration will reshape next year’s advertising
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How to Master Interactive Ad Creative: Content Collections
For brands that need to advertise a larger suite of products or narratives, choosing the correct single topic to focus
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Infillion Joins The Attention Council to Drive Advanced Ad Measurement
A leader in attention-based advertising, Infillion’s membership in The Attention Council (TAC) will help it expand its pioneering role in
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How to Master Interactive Ad Creative: Quizzes
Quizzes aren’t the only way to engage users and drive them down-funnel for ads. It’s just that the quiz format
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How to Master Interactive Ad Creative: Games
Ads-as-games can be incredibly powerful when done correctly. While they can be fun, under the playful surface is a delicate
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How to Master Interactive Ad Creative: Guided Stories
Welcome to our Interactive Storytelling series. Here, we’ll share Infillion’s favorite strategies on how to turn static stories into interactive
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Ads Can Stress People Out, Especially Around the Holidays. Here’s How Brands Can Change That.
58% of consumers say the onslaught of holiday marketing stresses them out. Here's how brands and advertisers can alleviate consumer
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