One of the Largest Streaming Audiences Is Hiding in Plain Sight
Anime viewership represents big numbers, big spending, and a young, diverse audience that any advertiser would be lucky to have.
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Infillion and Experian Collaborate to Improve Audience Engagement in the Post-Cookie Era
Infillion will integrate the Experian identity graph into its unified and scalable platform, expanding the reach and addressability of its
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New Research From Infillion Shows Consumers’ Growing Hesitation to Click on Ads in Today’s Zero-Click Era
The research report, called “Is CTR Really Dead? The State of Digital Advertising’s Most Famous Metric,” brings an analytical lens
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Walmart Connect México Expands Retail Media Offering Through Walmart DSP, Powered by Infillion’s MediaMath Technology
Introducing the new Walmart DSP powered by Infillion, our integration with Walmart Connect, the omnichannel retail media business of Walmart
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Why Retail Media Is at an Inflection Point
At a panel hosted by Infillion leaders from the retail media, CPG, and agency agreed that retail media grew so
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Today’s Biggest B2B Marketer Challenges
In a panel at POSSIBLE 2024 “Vertical Ads: How B2B Is Bending The Ecosystem Around Its Needs,” Infillion asked B2B
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The 5 Biggest Trends at POSSIBLE 2024
The Infillion team weighs in on the most-talked-about trends we saw on the ground in Miami at POSSIBLE 2024.
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Getting the Right Message to the Right Audience – Gimbal’s New Region Detection Feature
Gimbal's Region Detection identifies your app users' current region, allowing you to effortlessly create personalized engagements tailored to your users’
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Creative Secrets from Our 2024 IAC Award Winners
To celebrate our historic IAC wins, join us as we look behind the curtain to discover how our brilliant teams
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