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The Omnichannel Measurement Gap Retail Media Still Hasn’t Closed
Retail media has become a core growth channel for retailers and brands alike. Networks have expanded beyond onsite placements, built sophisticated audience strategies, and increasingly positioned retail media as a performance engine.
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The Infillion Guide to Rich Media Best Practices
When Google announced the reversal of its longstanding (and long-delayed) plan to fully deprecate cookies in its Chrome browser, the
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What Google’s Cookie Decision Teaches Us About CTAs
When Google announced the reversal of its longstanding (and long-delayed) plan to fully deprecate cookies in its Chrome browser, the
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The Quest For True Interactive Video: Why We Built IDVx
Infillion’s immersive IDVx solution, along with the industry’s shift from VPAID to VAST, reflect bigger, better changes for publishers, advertisers
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Infillion Debuts IDVx, the Industry’s First Scalable Interactive Video Solution, to Help Advertisers Drive Engagement Across Premium CTV, Desktop and Mobile Inventory
Infillion has launched IDVx, a first-to-market solution that brings scalable and measurable premium interactive video, including shoppable ads, across CTV,
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Infillion Named To Inc. 5000 List For 8th Consecutive Year
Infillion has been named to the 2024 Inc. 5000 list of the fastest-growing private companies in America, for the 8th
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What Live Sports Strategy Is Best For Your Brand?
As the healthcare industry – and the companies that support it – increasingly move to digital and always-on, how can
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The Future Is Non-Binary: How Technology and Culture Can Make Health More Human
As the healthcare industry – and the companies that support it – increasingly move to digital and always-on, how can
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Why Addressing Loneliness Is Crucial for Women’s Success in the Workplace
At Cannes Lions 2024, TheLi.st and Little Words Project hosted a panel at the Infillion Café, “Dismantling the Loneliness Epidemic
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The Secrets of Smokey Bear: Lessons from America’s Longest-Running PSA Campaign
As America's longest-running public service campaign, Smokey Bear stands as a towering figure in fire prevention, symbolizing vigilance and responsibility
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