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Solving Ad Tech’s Complexity: Why Composable Platforms Are the Future
Welcome to the era of integration fatigue. Media buyers, planners, and traders know it well: the daily juggle of multiple dashboards, analytics tools, DSPs, and reporting platforms. It is not uncommon for agencies to wrangle
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Infillion Debuts IDVx, the Industry’s First Scalable Interactive Video Solution, to Help Advertisers Drive Engagement Across Premium CTV, Desktop and Mobile Inventory
Infillion has launched IDVx, a first-to-market solution that brings scalable and measurable premium interactive video, including shoppable ads, across CTV,
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Infillion Named To Inc. 5000 List For 8th Consecutive Year
Infillion has been named to the 2024 Inc. 5000 list of the fastest-growing private companies in America, for the 8th
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What Live Sports Strategy Is Best For Your Brand?
As the healthcare industry – and the companies that support it – increasingly move to digital and always-on, how can
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The Future Is Non-Binary: How Technology and Culture Can Make Health More Human
As the healthcare industry – and the companies that support it – increasingly move to digital and always-on, how can
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Why Addressing Loneliness Is Crucial for Women’s Success in the Workplace
At Cannes Lions 2024, TheLi.st and Little Words Project hosted a panel at the Infillion Café, “Dismantling the Loneliness Epidemic
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The Secrets of Smokey Bear: Lessons from America’s Longest-Running PSA Campaign
As America's longest-running public service campaign, Smokey Bear stands as a towering figure in fire prevention, symbolizing vigilance and responsibility
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The Power Play: Collaborating with Brands for Social Impact
What’s the playbook for brands when those athletes are motivated – as athletes often are – to use their voices
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A Check-In on the Ad Industry’s Commitment to Diverse-Owned Media
Dealing with this reality – and ensuring that the ad industry can live up to its promises – was the
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How to Bridge the Gap Between Creative and Programmatic
On an Infillion-hosted panel in Cannes, “Why Programmatic Shouldn’t Be A Dirty Word For Creatives,” a set of leaders from
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