From Automation to Magic: AI-Powered Strategies That Delight Holiday Shoppers
AI has moved beyond hype. It’s now helping people shop smarter, faster, and in ways that actually feel personal. As
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How Healthcare Ad Innovators Work Creatively Within Regulatory Restraints
It goes without saying that the advertising industry’s creative options have exploded beyond the simple 30-second TV spot. From interactive
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Small Scale, Big Returns: Tapping Local Power in a National Holiday Landscape
Small Business Saturday, which sits right in between Black Friday and Cyber Monday, is a relatively recent addition to holiday
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Retargeting Reimagined: How Smart Sequencing Turns Attention Into Action
Attention is the ultimate scarcity in advertising, and it’s never been more true than in today’s media ecosystem. Consumers toggle
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Where’s The Humanity In AI? We Asked Advertising Leaders
Conversations about AI were, predictably, everywhere at Cannes Lions. From the rise of agentic systems within holding companies to the
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Smarter Spending, Savvier Campaigns: Navigating Holiday 2025’s Value-First Consumer Mindset
For media planners, summer’s the time to plan for the forthcoming holiday season – and for 2025, the outlook hasn’t
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Inspirational Ads That Perform: Priceless Insights From Financial Services
For decades, financial services companies have established a reputation for globally iconic brand campaigns – and it’s made them the
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Smart Partnerships Are Driving Retail Media’s Next Act
Retail media networks catapulted into the advertising spotlight a few years ago, a trend driven in part by the promises
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Bill Todd, Ad Tech Pioneer, Joins Infillion
Former AdTheorent CRO and Conversant President to Lead Infillion's Largest Division
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