From Cannes Lions, How Advertisers Can Keep Up with Sports Fans
Infillion’s recent research report, “The New Sports Fan,” dug into the trends that are driving changes in sports marketing, and
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The Hidden Connections Between Sports and Video Games
Sports and video games used to be seen as having totally different audiences. Now, that's changed. Here's what advertisers should
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Why “Sports Tourists” Are a Hot New Target for Marketers
Sports tourism is a thing. And brands should be taking action. But how?
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Super Bowl LVIII Ads Recap: Familiar Faces in New Spheres
In “The New Sports Fan” we asked sports fans to let us know what they’re following, how they’re following it,
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Meet “The New Sports Fan” in Infillion’s Latest Research
In “The New Sports Fan” we asked sports fans to let us know what they’re following, how they’re following it,
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4 Key Insights On Pro Sports Marketing, from AMA Atlanta
We are proud to have been the sponsor for AMA’s Atlanta chapter’s event “Marketing Is A Team Sport,” a sold-out
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