Advertising Week 2025: The End of the Frankenstack and the Rise of Composable Ad Tech
Amid the AI hype and retail media buzz, one shift cut through louder than any panel: the industry finally admitted
Learn More
The Best Way to Honor Hispanic Heritage Month? Learn what ‘Hispanic’ Means
Hispanic Heritage Month in the United States runs from September 15 to October 15 each year. The half-month-to-half-month structure might
Learn More
The GLP-1 Revolution: An Infillion Refresher
The rise of GLP-1 medications (like Ozempic and Mounjaro) for weight loss has kicked off a modern wellness revolution –
Learn More
How Do You Appeal to a $4.1 Trillion Audience? Speak Their Language
In the not-too-distant future, the most important, most targeted, most discussed consumers will be Spanish-speakers that watch anime.
Learn More
The 2025–26 NFL Season Is a Defining Moment for Brands In A Fragmented Media Ecosystem
The NFL is one of the last great cultural stages where millions of fans come together in real time. But
Learn More
Scary Good Marketing Moves
Discover proven Halloween marketing tactics for 2025. Use first-party data, contextual targeting, and immersive ad formats specifically designed to reach
Learn More
Retail Media’s Budget Tug-of-War: Uniting Brand and Demand Through Full-Funnel Strategies
Discover how retail media networks (RMNs) can bridge brand and performance budgets with programmatic, full-funnel strategies.
Learn More
Liquid I.V. Case Study: From Summer Slump to Record-Breaking Growth
See how Liquid I.V. turned baseball season into a full-funnel brand win — with an AR game, CTV retargeting, and
Learn More
From Hype to Reality: Agency Perspectives on Retail Media Networks
Based on in-depth findings from media buyers at leading agencies, our newest retail media research report captures a prominent media
Learn More