The AI industry is booming. Cutting through the noise to reach C-suite executives is another matter entirely.

Qualcomm and its agencies GreenLight and Moontide partnered with Infillion to build an interactive brand experience on streaming video targeting business decision makers. Using Infillion’s Blueprints technology, Qualcomm’s existing assets became a guided story: a full-screen video paired with an expandable side panel featuring clickable content modules on On-Device AI and two CTAs, “Go to the Edge of Possible” and “Learn in 100 Seconds.”