Infillion’s Top Ad Tech Predictions for 2025
2024 has been a year of immense change and growth in the ad tech industry. The buzzword on everyone’s lips
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Helping Experience Camps Tell Its Story With TrueGiving
At Infillion, we believe that our resources and technology can have purpose beyond our work with corporate clients. Our pro
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Taking Super Bowl Ads Beyond The TV Screen
Live sports have become second-screen spectacles. In fact, 80% of viewers use a second screen while watching sports, according to
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Live Price Check: Making Last-Minute Holiday Shopping Easy
The average American consumer will spend a record $902 on their holiday shopping this season — and it’s likely that
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Your Customers Want Gift Cards for the Holidays. Why Not Advertise Them?
When was the last time you saw a major retailer advertising gift cards as a great holiday present? You probably
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Q&A: Why Supporting Diverse-Owned Media Is Part Of A Great Multicultural Strategy
Discover why supporting diverse-owned media is essential for effective multicultural marketing strategies. In this Q&A with Mirror Digital's CEO, Sheila
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Q&A: How Interactive Language Toggles Can Add New Flavor To Bilingual Ads
Did you know Infillion was the first company to ever build ads for bilingual audiences that allow users to toggle
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Q&A: The Nuances Of Marketing To Asian-American Audiences
Over the years, multicultural marketing has frequently overlooked Asian audiences. Hailing from over 70 different ethnicities, Asian-Americans are diverse and
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Revisiting The Ad Industry’s Favorite Ghost Story: Subliminal Messaging
For decades, subliminal messaging – the art of sending someone a message that influences the recipient even though they do
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