
Why AI Is This Year’s Ad Industry Buzzword (Again)
We asked David Berkowitz, who runs the AI Marketers Guild, about trends versus meaningful industry change, innovative brand uses for
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2024’s Streaming TV Trends: What Our Industry Can Expect in the Year Ahead
Streaming TV business model changes, shoppable ads, generative AI, and a stronger push for collaboration will reshape next year’s advertising
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Ads Can Stress People Out, Especially Around the Holidays. Here’s How Brands Can Change That.
58% of consumers say the onslaught of holiday marketing stresses them out. Here's how brands and advertisers can alleviate consumer
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How “Staying Human” Will Give the Ad Industry a Better Future
A panel hosted by Infillion at Advertising Week New York, titled “The Road Map To Media’s Connected Future,” took on
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Lessons on Inclusion and Accessibility at Advertising Week New York
During Advertising Week New York last week, Infillion CMO Laurel Rossi sat down with Dara Marshall, the Head of JPMorgan
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At the Crossroads: Investing in Purpose-Driven or Minority-Owned Media
When it comes to investing in purpose-driven or minority-owned media, the industry is at a crossroads. Brands and agencies have
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The Importance of Improving Autistic Representation in Media and Advertising
#AutismOutLoud is a collaborative initiative launched by Mindshare, Getty Images, and autistic friendship and dating app Hiki, with the mission
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The Power of Community Engagement: Lessons from Cannes Lions Festival 2023
The relationship between a company’s brand and the community is just that, a relationship. Companies provide the communities with products
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The Lead Off: Women’s Rise to Power in Advertising, Media, and Marketing
Infillion's Inclusion Cafe hosted a conversation on women in leadership where panelists shared their different journeys on her way upwards.
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