New Blog: Infillion Acquires Catalina—One of The World’s Largest Sources of Deterministic Purchase Data
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  • Industry Trends
  • Marketing
  • Thought Leadership

Why AI Is This Year’s Ad Industry Buzzword (Again)

We asked David Berkowitz, who runs the AI Marketers Guild, about trends versus meaningful industry change, innovative brand uses for
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  • CTV
  • Industry Trends
  • Thought Leadership

2024’s Streaming TV Trends: What Our Industry Can Expect in the Year Ahead

Streaming TV business model changes, shoppable ads, generative AI, and a stronger push for collaboration will reshape next year’s advertising
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  • Advertising
  • Industry Trends
  • Thought Leadership

Ads Can Stress People Out, Especially Around the Holidays. Here’s How Brands Can Change That.

58% of consumers say the onslaught of holiday marketing stresses them out. Here's how brands and advertisers can alleviate consumer
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  • Advertising
  • Thought Leadership

How “Staying Human” Will Give the Ad Industry a Better Future

A panel hosted by Infillion at Advertising Week New York, titled “The Road Map To Media’s Connected Future,” took on
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  • Advertising
  • Thought Leadership

Lessons on Inclusion and Accessibility at Advertising Week New York

During Advertising Week New York last week, Infillion CMO Laurel Rossi sat down with Dara Marshall, the Head of JPMorgan
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  • Creative
  • Industry Trends
  • Thought Leadership

At the Crossroads: Investing in Purpose-Driven or Minority-Owned Media

When it comes to investing in purpose-driven or minority-owned media, the industry is at a crossroads. Brands and agencies have
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  • Creative
  • Industry Trends
  • Thought Leadership

The Importance of Improving Autistic Representation in Media and Advertising

#AutismOutLoud is a collaborative initiative launched by Mindshare, Getty Images, and autistic friendship and dating app Hiki, with the mission
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  • Creative
  • Industry Trends
  • Thought Leadership

The Power of Community Engagement: Lessons from Cannes Lions Festival 2023

The relationship between a company’s brand and the community is just that, a relationship. Companies provide the communities with products
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  • Creative
  • Industry Trends
  • Thought Leadership

The Lead Off: Women’s Rise to Power in Advertising, Media, and Marketing

Infillion's Inclusion Cafe hosted a conversation on women in leadership where panelists shared their different journeys on her way upwards.
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