From Seamless Shopping to Multicultural Media, 5 Strategies for Engaging Gen Z Through CTV
For streaming and premium video advertisers, connecting with and engaging a new generation of consumers can seem like an insurmountable
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Super Bowl LVII Ads and the State of “Watercooler” Content
The brands that ran commercials in Sunday night’s Super Bowl LVII can teach the advertising world a thing or two
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Finding Humanity in a Generative AI World
Artificial intelligence is poised to upend the advertising industry, depending on who you talk to. What will the role for
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Consumer Adoption: When Will the Metaverse Go Mainstream?
What would it take for the metaverse to get the consumer adoption it needs? Infillion's VP of Business Transformation and
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CES ‘23 Wrapped: Our Big Learnings for Marketers
From first-party data to the latest immersive experiences, here's our recap of CES 2023 and what marketers can takeaway.
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How We Built It: Sonic Prime Immersive Ad for the NHL
From first-party data to the latest immersive experiences, here's our recap of CES 2023 and what marketers can takeaway.
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