Five Conversations That Changed How We Think About Media in 2025
This year, we found ourselves in more conversations than ever: across offices and Zoom calls, in Slack channels and AI
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Smarter Targeting, Greater Value: Advancing Efficiency with Segment Optimization
In an era in which every impression is scrutinized and every dollar demands accountability, precision isn’t optional – it’s essential.
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MediaMath Outperformed the Competition—and Earned a Strategic Partnership
What if your DSP was the reason you were overpaying for premium inventory? That’s the question Media Thesis set out
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Looking For A Successor To Xandr? MediaMath Is Engineered For What’s Next
Microsoft has officially announced it’s winding down Xandr, with a full transition expected by February 2026. In the wake of
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