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  • Composability
  • Industry Trends

Solving Ad Tech’s Complexity: Why Composable Platforms Are the Future

Welcome to the era of integration fatigue. Media buyers, planners, and traders know it well: the daily juggle of multiple
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  • Industry Trends
  • Mediamath
  • Thought Leadership

Independent Agencies Are Rewriting the DSP Rulebook

For more than a decade, programmatic buying relied on systems that delivered automation and scale, but offered limited visibility into
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  • Industry Trends
  • Thought Leadership

From Patchwork to Powerhouse: How Independent Agencies Buy Media Today

For years, independents were told they couldn’t match the scale or sophistication of the holding companies. That story is over.
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How Real Attention Stops Ad Fraud in Its Tracks
  • Industry Trends
  • Thought Leadership

How Real Attention Stops Ad Fraud in Its Tracks

22%...That’s the estimated percentage of ad spend lost to fraud in 2023. It’s a number that amounts to $84 billion.
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The Best Way to Honor Hispanic Heritage Month? Learn what ‘Hispanic’ Means
  • Industry Trends
  • Multicultural

The Best Way to Honor Hispanic Heritage Month? Learn what ‘Hispanic’ Means

Hispanic Heritage Month in the United States runs from September 15 to October 15 each year. The half-month-to-half-month structure might
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The GLP-1 Revolution: An Infillion Refresher
  • Industry Trends

The GLP-1 Revolution: An Infillion Refresher

The rise of GLP-1 medications (like Ozempic and Mounjaro) for weight loss has kicked off a modern wellness revolution –
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How Do You Appeal to a $4.1 Trillion Audience? Speak Their Language
  • Industry Trends
  • Multicultural

How Do You Appeal to a $4.1 Trillion Audience? Speak Their Language

In the not-too-distant future, the most important, most targeted, most discussed consumers will be Spanish-speakers that watch anime.
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The Consumer-First Approach To Commerce Media Network Success
  • Cannes
  • Industry Trends
  • Infillion Events
  • Retail Media Networks (RMNs)

The Consumer-First Approach To Commerce Media Network Success

Your airline is an ad platform now – and so is your bank. Commerce media networks are one of the
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Why Neurodiversity Will Lead The Way In The AI Era
  • Cannes
  • Industry Trends
  • Infillion Events

Why Neurodiversity Will Lead The Way In The AI Era

One in five employees today identifies as neurodivergent – as having autism, ADHD, dyslexia, or other cognitive variations – and
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