Gimbal’s Mobile Engagement Platform and Couchbase Mobile Power New Generation of Applications for Greater Customer Engagement and Loyalty
Retail’s BIG Show 2016, New York City – January 13, 2016 – Couchbase and Gimbal, Inc. today announced a strategic partnership to drive a wide range of powerful new mobile applications. Under the partnership, the two companies are delivering an integrated solution combining Couchbase Mobile, a complete NoSQL mobile database solution, with Gimbal’s breakthrough mobile engagement platform comprised of a unique combination of geofencing, Bluetooth Low Energy beacons and analytics.
“We are excited to partner with Couchbase, a leader in NoSQL and mobile technology, to give retailers and application developers the opportunity to offer consumers an unmatched personalized and omni-channel experience on their devices and in stores,” said Brian Dunphy, Gimbal’s senior vice president of business development and strategic partnerships. “By bridging the gap between online and offline experiences, customers will receive customized content specific to their location, physical actions, as well as their online preferences and activities.”
Using Gimbal and Couchbase, developers can build applications that deliver a real time, personalized and consistent experience. Couchbase Mobile stores data locally, on the device, providing a consistent, fully connected experience, even without a consistent network connection. Having the data stored locally on the device makes it possible for Gimbal beacons to serve customers in any location with real time customized content. The partnership opens the door to a broader variety of retail, hospitality and transportation apps.
For example, national retailers can leverage this technology to bridge the online and in store shopping experience, by collecting real time shopper data from Gimbal beacons placed in the store, and delivering context aware offers and alerts to mobile devices via Couchbase Mobile.
“Our customers are able to build applications that provide a seamless mobile experience by ensuring data access without a network connection,” said Wayne Carter, chief architect of mobile at Couchbase. “Our partnership with Gimbal gives mobile developers an easier solution for real-time delivery of location aware content to users and customers — regardless of internet service or network congestion – providing a unique and engaging experience.”
• Watch how to build apps with Couchbase Mobile and Gimbal
• Visit www.couchbase.com and www.infillion.wpengine.com
• Follow @Couchbase and @Gimbal on Twitter
Couchbase delivers the database for the Digital Economy. Developers around the world choose Couchbase for its advantages in data model flexibility, elastic scalability, performance, and 24×365 availability to build enterprise web, mobile, and IoT applications. The Couchbase platform includes Couchbase, Couchbase Lite – the first mobile NoSQL database, and Couchbase Sync Gateway. Couchbase is designed for global deployments, with configurable cross data center replication to increase data locality and availability. All Couchbase products are open source projects.
Couchbase customers include industry leaders like AOL, AT&T, Cisco, Comcast, Concur, Disney, Dixons, eBay, General Electric, Marriott, Nordstrom, Neiman Marcus, Orbitz, PayPal, Ryanair, Rakuten / Viber, Tesco, Verizon, Wells Fargo, Willis Group, as well as hundreds of other household names.
Couchbase investors include Accel Partners, Adams Street Partners, Ignition Partners, Mayfield Fund, North Bridge Venture Partners, and West Summit.
Gimbal, Inc. is connecting enterprises with their customers in exciting new ways by providing leading-edge mobile technologies and solutions. With advanced geofencing, the world’s largest deployment of industry-leading Bluetooth Smart beacons, location-based engagement, analytics, unmatched security features and privacy controls, the Gimbal platform helps drive mobile app engagement and loyalty. Visit www.infillion.wpengine.com for more information.
Iris Herrera Whitney