The Infillion Garden
Cannes Lions 2022
June 20 – 24
Le Majestic Hotel
Cannes, France
Innovation and Connection Awaits
You knew us as TrueX, a leader in CTV, and Gimbal, a leader in location technology. Now, we’re Infillion, and we’re looking to make a splash in Cannes. We’re celebrating our new company with thought-provoking panels, culinary experiences, music, and chill tropical vibes.
Join us for an amazing few days in our beautiful oasis at the Majestic Hotel. The Infillion Garden will be filled with industry leaders, who will address crucial industry topics during our intimate talks. There will also be CTV, gaming, and metaverse experiences, and, of course, networking and cocktail events.

The Infillion Garden Agenda
9AM – 4PM Meetings and Web3 Interactive Experiences Want to learn more about Infillion? Stop by the garden and meet with a member of the Infillion team. Learn more about CTV, Gaming and jump into our multi-verse experience. Infillion is paving the way to the connected future with shoppable, gaming and metaverse-ready media experiences that consumers want to opt in to. Book a meeting, or register for our experiences. We are looking forward to seeing you in our garden oasis. Unpredictable schedule? Stop by on your own time to try out one of our product experiences and get a peek into the connected future. If you don’t have a pre-scheduled meeting, admission to the Infillion Garden during the day will be first come, first served. |
4PM – 5PM Creativity in Streaming and Why Interactivity is the Future With ad budgets shifting to new mediums to align with the modern ways of reaching targeted consumers, many advertisers are struggling to embrace these new ad practices and formats effectively. Brands can no longer repurpose creative from one medium to another, the clearest example being traditional TV versus CTV. Publishers and Streaming Platforms sit at a pivotal point where they have a unique opportunity to upend legacy ad practices, evolve the consumer’s experience, and create new exciting formats that reward the viewer for their time and attention. Hear how some of the top streaming leaders are helping to drive innovation and creativity, embracing today’s unique mediums like CTV. Panelists include:
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5PM – 8PM Kickoff Cocktails in partnership with Campaign Toast to an in-person Cannes Lions — at long last — with us and our partners at Campaign at our “Opt In to the Future of Media and Creativity” celebration at the Infillion Garden at the Majestic. We’ll be joined by friends and partners who inspire us every day now that we live in a user-defined future. Network, reunite, and enjoy chill beats by Hesta Prynn. DJ Hesta Prynn is the go-to DJ and music curator for an impressive blue-chip client list with an emphasis on all things tech and female focused. She is a host on SiriusXM Volume, a regular presence at global leadership summits, and has been featured in numerous fashion campaigns and television commercials, including the Twitter ad that ran during the Oscars which AdAge called “a nod to #TimesUp and #MeToo.” Hesta got her start in music as a performer in the Columbia Records female trio Northern State, performing with some of the biggest names in entertainment and attracting the attention of Questlove, drummer for The Roots and musical director of The Tonight Show, who taught her how to spin vinyl. |
9AM – 4PM Meetings and Web3 Interactive Experiences Want to learn more about Infillion? Stop by the garden and meet with a member of the Infillion team. Learn more about CTV, Gaming and jump into our multi-verse experience. Infillion is paving the way to the connected future with shoppable, gaming and metaverse-ready media experiences that consumers want to opt in to. Book a meeting, or register for our experiences. We are looking forward to seeing you in our garden oasis. Unpredictable schedule? Stop by on your own time to try out one of our product experiences and get a peek into the connected future. If you don’t have a pre-scheduled meeting, admission to the Infillion Garden during the day will be first come, first served. |
4PM – 5PM Future State: Navigating the Consumer Experience in a 3.0 Future Campaign will moderate a panel exploring topics at the intersection of Web 3 and consumers. We’ll discuss consumer sentiment and adoption of Web 3, how brands can facilitate creative experiences in the metaverse, how better experiences power the consumer journey, and how brands can remain mindful of consumer attention and privacy when creating Web 3 experiences, particularly in the gaming space. Panelists include:
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5PM – 6PM Join us for cocktails and networking @Infillion Garden Music by: DJ Hesta Prynn is the go-to DJ and music curator for an impressive blue-chip client list with an emphasis on all things tech and female focused. She is a host on SiriusXM Volume, a regular presence at global leadership summits, and has been featured in numerous fashion campaigns and television commercials, including the Twitter ad that ran during the Oscars which AdAge called “a nod to #TimesUp and #MeToo. Hesta got her start in music as a performer in the Columbia Records female trio Northern State, performing with some of the biggest names in entertainment and attracting the attention of Questlove, drummer for The Roots and musical director of The Tonight Show, who taught her how to spin vinyl. |
6:30PM – 9:30PM A Celebration of Culture and Creativity with PTTOW We’ll be toasting to the essence of Cannes Lions – creativity – with our partners from PTTOW! and PTTOW! Next, an invite-only community for today’s most innovative CEOs, CMOs, and cultural icons. Private event, by invitation only |
9AM – 4PM Meetings and Web3 Interactive Experiences Want to learn more about Infillion? Stop by the garden and meet with a member of the Infillion team. Learn more about CTV, Gaming and jump into our multi-verse experience. Infillion is paving the way to the connected future with shoppable, gaming and metaverse-ready media experiences that consumers want to opt in to. Book a meeting, or register for our experiences. We are looking forward to seeing you in our garden oasis. Unpredictable schedule? Stop by on your own time to try out one of our product experiences and get a peek into the connected future. If you don’t have a pre-scheduled meeting, admission to the Infillion Garden during the day will be first come, first served. |
9AM – 4PM Meetings and Web3 Interactive Experiences Want to learn more about Infillion? Stop by the garden and meet with a member of the Infillion team. Learn more about CTV, Gaming and jump into our multi-verse experience. Infillion is paving the way to the connected future with shoppable, gaming and metaverse-ready media experiences that consumers want to opt in to. Book a meeting, or register for our experiences. We are looking forward to seeing you in our garden oasis. Unpredictable schedule? Stop by on your own time to try out one of our product experiences and get a peek into the connected future. If you don’t have a pre-scheduled meeting, admission to the Infillion Garden during the day will be first come, first served. |
4:30PM – 5:30PM Infillion and Digiday present: Media and Marketing’s Connected Future on the Road to Brand Success and Optimizing Consumers’ Time, Attention and Privacy Hear from those shaping the future of media, marketing and commerce in this fast-paced session. This panel of market-makers will be sharing their views on the value of consumers’ time, attention and privacy. They’ll also be answering some important questions like: What is the future of media in the consumer-driven future? What does a deeper connection between media and commerce look like? What is the ideal vision of streaming? What are the determinants of success? We’ll be also sharing the details of a new consumer study that will turn everything you know about the future of media on its head. Panelists include:
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6PM – 9PM Dinner & JR Richards Concert
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9PM – 2AM The Creative Spirit Yacht Dance for Inclusion Party Join Us on the Vayner Yacht in the Marina. Let’s celebrate our week at the Cannes Lions Festival with the most inclusive party on the Croisette…a “let your hair down, kick your shoes off” dance party!
Contact amanda.flamerich@infillion.com for details on becoming a sponsor. |
11AM – 12PM Diversity Champions Powering the Future of Media, Marketing and Tech The full spectrum of the metaverse may be years from now, but the initial experience and rules to shaping the next virtually immersive, social world is happening now. With mostly male leadership designing the first technologies and experiences for gaming and crypto currency, now is the time to break the ceiling. Meet the advocates that are defining the Metaverse to ensure inclusivity in the next web. Panelists include:
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Presenting Infillion’s We Cannes App
Infillion wants to help reunite the community in Cannes by raising funds for Ukraine Refugee Relief and rewarding festival-goers for visiting participating media, marketing, agency and tech friends.
We built the We Cannes app as your guide to Infillion and partner activities in Cannes. In exchange for time spent with us and participating partners, attendees will earn tokens that can be redeemed for fun swag. More important, every token earned will go towards UNHCR – the UN’s refugee relief organization.
For iOS, download TestFlight, and then proceed to download We Cannes.
Meet our Team

Laurel Rossi
Chief Marketing Officer

Patrick Gales
SVP, Business Development

Rob Emrich
Founder, Executive Chair

RJ Nicolosi
Chief Operating Officer

Marcos Escalante
Chief Product Officer

Sam Amiri
SVP, National Sales

Christa Carone
President, Infillion Media

Charles Adelman
VP, Business Transformation & Innovation

Gena Schirer
VP of Sales, West Coast

Lauri Baker
SVP, Strategic Partnerships
Location
Le Majestic Hotel
Cannes, France
Majestic Hotel
Come chill with us!
Thanks for your RSVP!
You will receive a summary email shortly of your RSVPs.
For more information, contact: Caro McCarthy (caroline.mccarthy@infillion.com)